I'm Ash, a Product Designer turned UX Strategist with an unconventional journey.
The Talents I Bring to the Table
Despite growing up on a rural farm with minimal technology exposure, I taught myself HTML and Photoshop. Fueled by a passion for art and tech and sheer determination, I used that early experience as a launching point for a career in user experience design.
+12 years of design & strategy across Fortune 500 retail, e-commerce, and gaming.
A habit of getting pulled upstream, from designing screens to shaping roadmaps.
A toolkit of AI tools I built myself, from custom GPTs to Claude skills.
The dedication of someone who taught herself HTML on a rural farm.
How I Show Up at Work
My leadership philosophy centers around nurturing emerging talent through a democratic, player-coach mentality. I set high standards while empowering creativity and fostering an environment of optimism and contagious drive.
You'll find me brainstorming alongside the crew, infusing our space with unbridled creativity and enthusiasm.
While warm and open-minded, I provide guardrails when needed for the team to truly thrive.
In challenging moments, I rally my peers as equals, blending diplomacy with an even-keeled, good-natured spirit.
Outside of work, I channel my empathy into action by volunteering and supporting causes that resonate with me.
In my free time, I enjoy…
✂️ arts & crafts
🎂 baking
🎭 designing costumes
🍣 eating sushi
👩🏻🌾 gardening
🏚 home improvement
📚 reading novels
🎿 skiing
🏄🏻♀️ stand-up paddleboarding
💃🏻 swing dancing
🛫 traveling
✨ writing AI prompts
What My Colleagues Have To Say